Couchiching Jubilee House
NEWS RELEASE | Feb 3, 2019 | COUCHICHING JUBILEE HOUSE
Couchiching Jubilee House (CJH) is proud to release a brand new logo designed and created by local Orillia artist, Kathryn Kaiser.
Kaiser was commissioned by Executive Director, Lynn Fisher, after staff and board members unanimously agreed that it was time for CJH to rebrand their marketing.
“It’s time,” says Fisher. “The new logo marks a true shift in our organization’s evolution. We are offering an increasing number of supports to women and children who are not in our residence.
“Assistance to low-income senior women is one area we’ve seen an increase in support service needs,” said Fisher. “They are housed, but there is simply no funds left beyond that. We assist those women with many of the same program supports we provide our residents; counselling services, community resource referrals, volunteer assistance with appointment running, transportation and accessing food banks, and we provide socialization opportunities. These women are very isolated. We bring them into the Jubilee family.”
The concept of the logo is three-fold: caring and healing hands that are supporting women and their children, which are sheltered by the roof representing the housing CJH provides to approximately ten families annually.
“When we saw Kathryn’s conceptual drafts we knew she was perfect for this important project, ” says Courtney Willis, Development Coordinator. “She understands what we’re all about. We are so much more than just a house. Our new logo sets the tone for the roll-out of further exciting changes coming. We are launching a brand new website very soon, and it’s incredible to see it all coming together.”
Kathryn Kaiser is a board member of the Orillia District Arts Council, an active member of the Orillia Museum of Art and History and has been very active in the Orillia Streets Alive project for the past several years. Learn more about Kathryn at her website.
“It was important for us to use a local artist,” says Fisher. “We’re thrilled with the results.”